Why Exhibit?

When New York City hosts the IBS show, beauty professionals from around the world convene to touch, feel, and test out new products, learn the latest and most innovative beauty practices, and source products and services that help them do their jobs better. 

IBS offers every opportunity to get your brand in front of thousands of hair stylists, colorists, barbers, nail technicians, makeup artists, lash specialists, and estheticians, eager to be back in business.  The 2022 event is the perfect launchpad for new products and services and a breeding ground for education on new techniques, professional tips and breakthrough technologies.

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Exhibitor Benefits

Pre-show and at-show opportunities are available, designed to give you the best results possible.  Our sales executives will work with you to customize event packages to ensure you get the most for your investment.  

5,000+ Attendees
Meet face-to-face and make connections with thousands of eager event goers.

Hundreds of Exhibitors
Align your brand alongside leading the top beauty companies in the industry who have been loyal exhibitors for decades.

Maximize onsite exposure, drive attendees to your space and future opportunities.

Classroom Education 
Present, educate and inform with beauty pro’s looking to upskill and enhance professional development around hair, lash, nails, makeup, men’s grooming, business classes and more.

An invigorating experience for buyers, trend spotters, influencers, and beauty-savvy business pros looking to identify with the best in the industry.

Co-located with the Industry's Leading Spa Show
Cross-show traffic co-mingles with IECSC attendees, enabling for additional foot traffic from estheticians, spa owners and managers. 

Who You Will Meet

At IBS, dreams become reality, passion is unleashed, and education empowers individuals to fully realize their aspirations.  IBS is where the beauty industry gathers to connect with industry professionals, suppliers, distributors, influencers and innovators shaping the world of beauty. 

Salon Owner / Manager

Hairdresser / Stylist / Colorist

Barber / Men's Groomer

Nail Technician / Makeup Artist

Manufacturer / Distributor

Educator / Student

Why You Should Be Here

IBS New York attracts serious beauty professionals who want to purchase products, acquire new skills and learn the latest trends and techniques. This audience wants to explore and purchase YOUR products and tools.

95% of attendees purchase products on the show floor

82% of attendees identify products for future use

82% of attendees watch in-booth demonstrations

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Attendee Profiles

Job Function

Their Businesses

Attendee Interests

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Let's Get Back to Business - safely

IBS New York boasts attendees who are enthusiastic and driven salon owners, managers and other beauty professionals. These professionals attend IBS New York to learn new skills, renew their techniques and stock-up on salon and professional needs.

While this year's event won't include the typical shoulder-to-shoulder, hugging & handshaking all around the show floor, it will still be impactful. With required mindful social distancing and mask-wearing, the show will still be all about active business-building, networking and purchasing opportunities that only a live event can offer.

With proper safety precautions in place, IBS New York will help you:

•    Rejuvenate your business 
•    Redefine how you serve your clients
•    Reengage with the community

Capacity is limited. Don't miss out - contact Ellen Evers today to reserve your booth.

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Get in touch

Request a floor plan, pricing and learn more about exhibit and sponsorship opportunities.

Contact Ellen Evers | Phone: 646-979-4544 | Email: [email protected]