Our Audience Profiles

Company Type

 

61% Full-Service Salon

 

8% Day Spa

 

7% School

 

6% Nail/Brow/Lash/Wax/Speciality Service

 

5% Barber Shop

 

13%Other Beauty Industry Businesses


Role in Purchasing

 

42% Final Decision Maker

 

23% Recommended

Number of Workstations

 

60% 1-5

 

24% 6-10

 

8% 11-15

 

8% Over 15


Top 10 Attendee States

 

39% NY

 

20% NJ

 

9% PA

 

6% CT

 

5% MA

 

4% MD

 

3% CA

 

2.8% VA

 

2% FL

 

1.8% TX

61

Countries Represented


Type of Professional Licenses Held

  Barber

  Cosmetology

  Esthetics

  Instructor

  Make-up

  Massage Therapy

  Nail Technician

  Specialty